CEO Spotlight: Gore Mutual

Heidi Sevcik talks transformation, e-commerce and Fast Forward

This an edited excerpt from our December issue, where we talked to the CEOs of some of Canada’s largest insurers. Read the full story here.

Gore Mutual has been revamping itself over the past few years, and company president and CEO Heidi Sevcik says there’s more to look forward to in 2018.

“Gore Mutual began a program of transformation in 2014, and since then we’ve modernized just about every part of our business,” Sevcik told Canadian Insurance Top Broker. “We’ve introduced new core systems, sophisticated pricing and new products like Padlock and WaterEscape Plus.”

The insurer intends to expand its product offering in commercial lines this year, with an eye toward bolstering its mid-market and small-business packages. It also plans to launch a number of digital initiatives that will help brokers keep pace with evolving consumer preferences.

“In digital, we are launching a series of APIs that will enable brokers to quote, bind, issue and bill customers in their e-commerce environments,” Sevcik says. “This will be quickly followed by APIs for policy change and renewals. Our aim is to make Gore Mutual a go-to market for digital brokers, and we’re expanding our portfolio of new products designed exclusively for online distribution, including tenants, condos, contractors, office and many others.”

Gore launched Go Magazine, a publication aimed at its digital broker partners, last year. The insurer will also be hosting its second annual Fast Forward event for brokers—with guest speakers Peter Mansbridge and Rick Mercer—in Toronto in June.

“It’s an exciting time at Gore Mutual,” Sevcik says. “We’re an ambitious, growing company, and the best is yet to come.”

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